Our Team
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Gurpreet is an entrepreneurial business leader with 22+ years of strategic marketing and commercial leadership across telecommunications, media and technology domains. A trusted advisor to CXOs and boards, he pairs rigorous P&L stewardship with first‑principles thinking to design repeatable go‑to‑market frameworks. His approach consistently drives measurable revenue, growth and margin improvements for large enterprises.
Founder & CEO

Tanusree Roy
Tanusree is a results-driven digital and performance marketing leader with 15+ years of experience scaling acquisition engines for some of India’s biggest Internet and fintech brands. With deep mastery of data-led growth systems and high-velocity performance stacks, she has built and led teams at Amazon, Myntra/Jabong, and fast-growing fintechs—translating creative ambition into predictable, repeatable revenue. Her expertise in full-funnel optimisation and ROI-first strategy makes her a go-to authority for brands seeking measurable, scalable digital growth.
Vice-President, Performance Marketing
Alok Kaul
Alok is a seasoned brand strategist and creative leader with 10+ years shaping integrated campaigns, original brand IP, and high-impact activations that blend storytelling with business metrics. He has led strategy and growth functions, driven end-to-end production and execution, and built audience-first solutions that consistently deliver engagement, brand lift, and commercial results. His ability to connect creative ambition with measurable outcomes makes him a rare hybrid in the brand and marketing ecosystem.
Vice-President, Client Servicing


Ankana Ghoshal
Ankana is a content and communications leader with 7+ years of experience building data-led content ecosystems across fintech, gaming, SaaS, consumer brands, and publishing. She specialises in full-funnel content strategy, spanning UX writing, brand storytelling, SEO-driven editorial systems, and campaign communication, ensuring every narrative is aligned to business goals and measurable performance outcomes. Her cross-functional experience enables her to translate complex requirements into cohesive, high-impact communication systems.
Director,
Content & Brand Communications
Khushboo Goyal
Khushboo is a Central Saint Martins–trained visual storyteller specialising in luxury brand identity and packaging that translates first impressions into measurable commercial impact. Her studio work and strategic approach to packaging combine world-class creative craft with business-first thinking, consistently elevating brand perception and driving conversion across touchpoints.
Creative Director,
Brand Identity & Packaging


Rhisha Anant
Rhisha Anant is a media professional with over 21 years of experience in visual storytelling, creative direction, and production across formats and platforms.
From news broadcast stories to branded storytelling and social impact films, she has led end-to-end delivery of content for international clients as well as clients from India.
A team leader and content architect, she blends creativity with strategy to deliver emotionally resonant films.
Creative Director,
Video Production
Founder & CEO
Gurpreet is an entrepreneurial business leader with 22+ years of strategic marketing and commercial leadership across telecommunications, media and technology domains. A trusted advisor to CXOs and boards, he pairs rigorous P&L stewardship with first‑principles thinking to design repeatable go‑to‑market frameworks. His approach consistently drives measurable revenue, growth and margin improvements for large enterprises.
Tanusree Roy
Vice-President, Performance Marketing
Tanusree is a results-driven digital and performance marketing leader with 15+ years of experience scaling acquisition engines for some of India’s biggest Internet and fintech brands. With deep mastery of data-led growth systems and high-velocity performance stacks, she has built and led teams at Amazon, Myntra/Jabong, and fast-growing fintechs—translating creative ambition into predictable, repeatable revenue. Her expertise in full-funnel optimisation and ROI-first strategy makes her a go-to authority for brands seeking measurable, scalable digital growth.
Alok Kaul
Vice-President, Client Servicing
Alok is a seasoned brand strategist and creative leader with 10+ years shaping integrated campaigns, original brand IP, and high-impact activations that blend storytelling with business metrics. He has led strategy and growth functions, driven end-to-end production and execution, and built audience-first solutions that consistently deliver engagement, brand lift, and commercial results. His ability to connect creative ambition with measurable outcomes makes him a rare hybrid in the brand and marketing ecosystem.
Ankana Ghoshal
Director,
Content & Brand Communications
Ankana is a content and communications leader with 7+ years of experience building data-led content ecosystems across fintech, gaming, SaaS, consumer brands, and publishing. She specialises in full-funnel content strategy, spanning UX writing, brand storytelling, SEO-driven editorial systems, and campaign communication, ensuring every narrative is aligned to business goals and measurable performance outcomes. Her cross-functional experience enables her to translate complex requirements into cohesive, high-impact communication systems.
Khushboo Goyal
Creative Director,
Brand Identity & Packaging
Khushboo is a Central Saint Martins–trained visual storyteller specialising in luxury brand identity and packaging that translates first impressions into measurable commercial impact. Her studio work and strategic approach to packaging combine world-class creative craft with business-first thinking, consistently elevating brand perception and driving conversion across touchpoints.
Rhisha Anant
Creative Director,
Video Production
Rhisha Anant is a media professional with over 21 years of experience in visual storytelling, creative direction, and production across formats and platforms.
From news broadcast stories to branded storytelling and social impact films, she has led end-to-end delivery of content for international clients as well as clients from India.
A team leader and content architect, she blends creativity with strategy to deliver emotionally resonant films.


Gurpreet is an entrepreneurial business leader with 22+ years of strategic marketing and commercial leadership across telecommunications, media and technology domains. A trusted advisor to CXOs and boards, he pairs rigorous P&L stewardship with first‑principles thinking to design repeatable go‑to‑market frameworks. His approach consistently drives measurable revenue, growth and margin improvements for large enterprises.
Founder & CEO


Alok Kaul
Alok is a seasoned brand strategist and creative leader with 10+ years shaping integrated campaigns, original brand IP, and high-impact activations that blend storytelling with business metrics. He has led strategy and growth functions, driven end-to-end production and execution, and built audience-first solutions that consistently deliver engagement, brand lift, and commercial results. His ability to connect creative ambition with measurable outcomes makes him a rare hybrid in the brand and marketing ecosystem.
Vice President, Client Servicing


Ankana Ghoshal
Ankana is a content and communications leader with 7+ years of experience building data-led content ecosystems across fintech, gaming, SaaS, consumer brands, and publishing. She specialises in full-funnel content strategy, spanning UX writing, brand storytelling, SEO-driven editorial systems, and campaign communication, ensuring every narrative is aligned to business goals and measurable performance outcomes. Her cross-functional experience enables her to translate complex requirements into cohesive, high-impact communication systems.
Director, Content & Brand Communications


Ankana Ghoshal
Ankana is a content and communications leader with 7+ years of experience building data-led content ecosystems across fintech, gaming, SaaS, consumer brands, and publishing. She specialises in full-funnel content strategy, spanning UX writing, brand storytelling, SEO-driven editorial systems, and campaign communication, ensuring every narrative is aligned to business goals and measurable performance outcomes. Her cross-functional experience enables her to translate complex requirements into cohesive, high-impact communication systems.
Director, Content & Brand Communications


Khushboo Goyal
Khushboo is a Central Saint Martins–trained visual storyteller specialising in luxury brand identity and packaging that translates first impressions into measurable commercial impact. Her studio work and strategic approach to packaging combine world-class creative craft with business-first thinking, consistently elevating brand perception and driving conversion across touchpoints.
Creative Director, Brand Identity & Packaging


Tanusree is a results-driven digital and performance marketing leader with 15+ years of experience scaling acquisition engines for some of India’s biggest Internet and fintech brands. With deep mastery of data-led growth systems and high-velocity performance stacks, she has built and led teams at Amazon, Myntra/Jabong, and fast-growing fintechs—translating creative ambition into predictable, repeatable revenue. Her expertise in full-funnel optimisation and ROI-first strategy makes her a go-to authority for brands seeking measurable, scalable digital growth.
Vice-President, Performance Marketing


Rhisha Anant is a media professional with over 21 years of experience in visual storytelling, creative direction, and production across formats and platforms. From news broadcast stories to branded storytelling and social impact films, she has led end-to-end delivery of content for international clients as well as clients from India. A team leader and content architect, she blends creativity with strategy to deliver emotionally resonant films.
Creative Director,Video Production